Amazing Mail helping nonprofits raise money, spread their messages - bizjournals:

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“Our platform lends itself extremely well to thisbusinessx sector,” said Chris Lynde, CEO of Scottsdale-basedr , an electronic mail servicr used for a variet of marketing, advertising and personal mailing “For any kind of advocacyy program, the mail is a very powerful said Pete Vanderlee, the company’s vice presidentt of marketing. Amazing Causesd allows any nonprofit to establish a relationship withAmazinh Mail. The company installs a on the nonprofit’s Web site that alloww visitors to buy and sendpostcards Typically, a card costs between $1 and $2, includingh postage, which is paid for by the individuakl user.
The cards, containing the nonprofit’s logo and can be sent individually tothe user’s friends or be part of a largeer campaign to attract donors. One program undedr way is an effort to supportAhavqa Kids, a Connecticut-based nonprofit that rescues childreb from the sex and human slavery trades. Visitors to Ahava’sz Web site can purchasr a card and write messages of hope and supporf tothe children. Those cardw are sent to the nonprofit’s headquarterds and then distributed to rescued youty atsafe houses. “We reallty love this. This has been fantastic,” said Ray Bechard, Ahava’s founded and director.
“It helps to raiser awareness, and our young people actually get cardds and messages fromother people. It’s so very The effort increases awareness about Ahava Kids and helpsx raise money forthe group, Bechard said. For everyy $2 card, about 70 cents is donatedd to Ahavaafter postage, processing and All aspects of the campaig n are handled by Amazing Mail, officials “We have a consultant on the front end. It doesn’ t cost the nonprofit anything, and we recover our costs through the traffic andthe volume,” Vanderlee said.
Amazingv Mail has about 70 full- and part-time The program is open to all legitimate nonprofitsw withestablished histories, Vanderlee said. Bechard said he’s thrilled with the resultsw after only a few weeks withthe “This is a really new idea, and it is the firsft of many campaigns that we will be workingt on with them,” he Amazing Mail: www.amazingmail.com Ahava Kids: www.ahavakids.
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